
Our Mission
We are on a mission to eliminate the motherhood penalty. We are breaking barriers that limit mothers, and building a world where they thrive in pursuit of health, career, and personal ambition.
We envision a world where motherhood does not limit a woman’s professional or personal success.
A world where the intrinsic challenges of motherhood are met with equitable support systems that prioritize the needs of families, so that mothers can continue to thrive in society as their whole selves.

Our Values
We are storytellers.
We work to boldly shift the narrative around motherhood. We challenge stereotypes, reset assumptions, and name the invisible barriers mothers face. We highlight solutions and elevate stories of success that inspire others.
We are community builders.
We are dedicated to creating a supportive and inspiring community. By sharing stories of success and fostering connections, we empower mothers and bring people together to support one another.
We are catalysts.
We fearlessly drive demand for change across industries and society as a whole by demonstrating the value women contribute when supportive structures and systems allow full participation.
We are path makers.
We disrupt and then systematically remove barriers in sports. We create best practice standards and establish proof-points, paving the way for industries to build workplaces where mothers can thrive.
We are collaborators.
We partner with others to drive change, ensuring accountability both inside and outside our organization. Together, we create environments that support and empower mothers, setting the bar for other industries to follow.